These four functions are:
This is the most basic of the package functions. Containment means the crate should contain the product. A lawnmower could use an open frame crate, but a crate of bearings may need to be sheathed and have solid walls for extra containment
How much packaging is too much? Once the product is contained, then it must be protected. The three general environments that the product needs protection from are: physical, ambient, and human. Each environment creates different challenges for the design of the crate.
- Convenience (Utility)
The convenience of the crate is paramount for shipping, customer experience (ergonomics), and the overall ease of use. Taking into account how the crate will be handled, opened, and unpacked are all important factors that must be taken into account when designing the crate.
What visible information is needed on the crate exterior throughout the distribution environment? Some significant information includes UPC, proper handling instructions, assembly instructions, shipping details, international markings, safety and more.
Post by: Kent Longardner, Technical Sales Manager